Europeans see terrible light at the end of the plague | Coronavirus Plague News
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Berlin, Germany – This week, German Health Minister Karl Lauterbach told his country that it was time to start thinking about the COVID-19 epidemic in another way.
“When we have this [surge] behind us … we can start reopening, slowly, “he told the local press.” It ‘s right to think this now. “
The German politician and professor of epidemics is not the only European aristocrat.
Spanish Prime Minister Pedro Sanchez has already announced plans to launch a coronavirus-like vaccine. Spain “must learn to have it, as we do with many other viruses”, he said.
French Health Minister Olivier Veran also said this could be the last wave of the epidemic.
The controversy is that although the Omicron virus-related infections are on the rise, serious cases and hospitalizations have not increased at the same rate.
COVID-19 would not disappear altogether, but it is under control. The disease may be common, not contagious.
Berlin dealer Emily Pelich receives calls to think about COVID-19 differently.
Pelich opened its own home store, Nos, Germany shortly after its first closure in May 2020. But for him, the most difficult thing to start a business in the middle of the epidemic was not to help. “It has been uncertain,” he told Al Jazeera. You never knew what would happen next week.
At present, the problem of COVID-19 is still among the epidemics in Europe. And while we are optimistic about the end of the two-year health crisis, any positive impact on business will take time.
Pelich says that in the German capital, where COVID-19 is on the rise, there are fewer people on the street and in the store. He said: “We cannot compare ourselves to Spain or France.
Consequences of the reorganization of COVID-19 that are about to affect the most complex phases.
“Life goes on. We have to learn to have this,” a Barcelona boat manager told Al Jazeera, requesting anonymity because he did not have permission to speak for his company.
He also said he agreed with his Prime Minister’s changes to the epidemic, but did not yet see the pivot turning into a business boom. “We have not seen any difference in this year’s reservation,” he said. “[The year] 2020 was bad. No arriving planes, no visitors. Last year was good. But what this year looks like, it is almost certain to say. ”
Neighboring Portugal is often described as one of the European countries closest to its call for the COVID-19 epidemic, with about 98 percent of qualified individuals vaccinating.
“We went back to the 2019 ranks last summer,” a Lisbon boat company employee confirmed, asking Al Jazeera to remain anonymous to protect privacy. “But unfortunately now people have stopped.”
Disease rates in Portugal are also rising sharply.
Changing consumer behavior
For professionals who monitor consumer behavior during an epidemic, all of this makes sense.
“One of the things we have seen during the epidemic is that people are reading for themselves, almost independent of what the government or agencies have said,” said Sven Smit, chairman of the McKinsey Global Institute, a global economic think tank. .
People respond to what organizations and governments say and what they see below.
Smit points of what is known as “discretionary mobility” – that is, when people leave home for reasons other than work or shopping.
“In many countries, it does [discretionary mobility] almost directly related to what is happening in hospitals and the number of deaths, “Smit explained.” People are affected by what organizations and governments say and what they see below, what they see happening to friends and relatives. “
As a result for businesses, moving from epidemic to epidemic will not be the same as moving change.
There will be a transition phase, which Boston Consulting Group experts say could take between six and nine months in a recent paper.
“Right now, we are all looking forward to it,” confirmed United Kingdom economist Grace Lordan, director of the Inclusion Initiative at the London School of Economics.
“The most exciting thing about human behavior is that we follow a number of others, the same,” he told Al Jazeera. “We will not reach a peak until 30 to 50 percent of the population starts taking action. Then we will see things begin to change, and return to a normal state. ”
Who succeeds in the latest innovations?
During the epidemic, the European economy saw a significant increase in the number of businesses and cultures that already existed. Things like online shopping, digital medical care and working from home became increasingly popular. Areas affected by viruses that affect contact or travel – such as hospitality, tourism, shops or trade fairs, for example – suffered.
This month, as markets began to take action on the promised change from epidemic to epidemic, some of the most successful winners failed to maintain the lucrative strategy they had set.
Companies such as the German nutritionist HelloFresh and Delivery Hero, the entertaining giant United States Netflix, the Peloton-based fitness company and online education expert Chegg have not performed well since the beginning of the year.
Meanwhile, companies experiencing a major crisis have begun to predict a better future.
We will not reach a peak until 30 to 50 percent of the population take action.
In a recent statement, the European Central Bank stated that by the end of 2021, locals were slowly changing their spending habits, returning to work. “Commercial, transport and hospitality activities have grown by about 7 percent, a quarter, in the third quarter. [of 2021], ”Reports bankers,“ as the arts and entertainment sector grew by 12 percent. ”
Obviously, all of this is still part of the change. But who can win over time, once COVID-19 is considered dangerous?
To some extent, you can determine what content is available by checking the status of the “stickers”, McKinsey’s Smit explained.
“It’s easy,” said a researcher from Amsterdam. “If anyone who has experienced this new problem liked it, then it will remain.”
For example, seeing a doctor for the first time by phone or online seems like a practical, practical and easy process for all concerned, said Smit.
At the other end, home education was less popular with everyone. “That’s why when the schools reopen, people come back,” he said. While remote medical care is expected to be available.
Working from home and somewhere in the middle. Some companies are planning to retain, others want their employees to return to the office.
All these “stickers” changes will be eliminated during the transition. Then the next step will be a little longer, and take action on the “new features”.
For example, as Lordan put it, “In every country, the decision-makers [about things like working from home] is also the lifeblood of small and medium enterprises around them. ”
If large companies decide to let employees work at home more often in the future, “you will see a change in the way cities look,” Lordan argued. For example, it is possible to have more restaurants in the villages where professionals work from home.
“Actually [the transition] it will lead to unpredictability in some areas until all is settled, “said the economist.
For a seller in Berlin Pelich, even a little certainty is helpful. “I think now that we can all imagine that things will get better in the summer, then maybe we will see another cold,” he concluded. “And we need ways to do this.”
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