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Disney + added fewer subscribers than expected this quarter

The fall has not been pleasant to Disney passions. Disney + only added 2.1 million subscribers the fourth phase, providing 118.1 million customers. This is consistent with previous corporate comparisons (in the “low millions”) with 60 percent more customers than in the previous year, but less than some experts expect. Price CNBC he realized that StreetAccount predicted 9.4 million new users this quarter.

The Disney unit that oversees Direct-to-Consumer advertising also lost $ 630 million (compared to $ 374 million a year in the past) due to increased production, advertising and “technical costs.” This is to be expected due to growing activity, but it is said that Disney + has not been good for Disney two years after its establishment. In cash flow, company CEO Bob Chapek was confident that the company would get what subscribers (users over 230 million users by September 2024) and make a profit.

The head of the media warned of “hurricanes.” Although at first it didn’t reveal much about the problem, we can note that Disney + had a week-long show, with a series like. What if…? and Animals at Work carrying goods. The company showed two blockbuster movies, The Widow and Jungle Cruise, but early movies were not a strong point.

Things are looking good in the fall. Disney + streaming Shang-Chi on November 12, launching demonstrations like Hawkeye and Book of Boba Fett, growing up in countries like South Korea. All of this can enhance both subscribers and viewers. The problem is that if there is enough going on or growing for Disney + to be made – especially when the company comes. back to the original movie theaters.

That was not the only long-term plan, either. Chapek laughed at Disney’s hopes metaverse which may include company records and a combination of both physical and real. However, the CEO confirmed that it was a long-term goal and did not share any time or technical expertise. For now, I’m trying to argue Facebook Meta Update than practical work.

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