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Over 20 years of Amazon birthday, in 2015, megalodon ecommerce celebrated the way 20-year-olds do: Having a large garage sale.
OK, then maybe 20 year olds don’t celebrate their birthdays with a garage sale. But Amazon says on a corporate blog that what inspired the first day of Prime Day to be a very important birthday celebration is “keep creating new ones on behalf of the customer.”To be honest, Prime Day was a very clever way for Amazon to get rid of its channels, and create a shopping spree that has grown enough against Black Friday and Cyber Monday.
Now another great day, or days – Monday and Tuesday – has arrived and gone. And in the US, our deadly epidemic last year has taken a toll on hot springs and holiday sunnies. Maybe this is not the right time to judge anyone on the OXO plate brush or toy equipment your child is looking at. But it is better to judge Amazon. Why what if shopping on Amazon was just a joke all right? Or if Amazon, in a quarter-of-its-kind crisis, has decided to help you lower your inventory instead of buying more?
This is one of the big houses behind Amazon After, a mindset program developed by experimental designer Scott Amron. Amron’s past ideas include everything from a spring and a toothbrush to a modern refrigerator magnet to fruit labels that are melted into soap. (They also work for design companies in large companies.) Amron does not want to redesign all purchases on the Amazon page, although he has argued that Amazon.com has “broken market, ”The Amazon-based marketing mix. Amron just wants to revise the record on Amazon.
Nearly six years ago, an unused coffee maker – a gift he sent to Amron and his wife via Amazon – made Amron think of new ways to “sell, offer, return, or even borrow items you bought on Amazon, to help keep your items in a safe place. down to the bottom. ”The availability of the Internet of Things, which will not fail to get all of our items connected one day, helped to confirm Amron’s view: Since most objects are connected by software, it would not be too difficult to determine the length of time, its function, and even where it was. a program that recognizes that this new coffee maker is unused, and has a low profile. easy to resell. And what if the platform where the sale is actually done by Amazon?
Amron began construction work Amazon After, and was made public a few months ago. The concept of the app mimics the shape and form of the latest Amazon app, to the point of smiling arrow below the word “After.” Here’s the thing: Amazon already knows what you have – the company collects a lot of information based on your shopping history and your browsing experience – but something like Amazon After can use the same thing to help you resell. The concept of the app shows you everything that every item you buy on Amazon is worth, and then I show you the “Afterlife” options. People may offer ads for your products before you read them, which may lead to your reselling. You can ask Alexa to start your own business, for example, “Alexa, resell my coffee maker.”
In Amron’s mind, the app only helps not only people who are looking for the best in sales, but also people who don’t really care to sell something at a higher price. They just want to “know it’s not going to throw away the trash,” he says. Put another way, Amron says Amazon has already grown customers for its services, based on the information you have about your purchases. In its Amazon-wise vision, the data can be sold instead of promoted. (You can’t download the app here, but you can sign up Amron’s page to be notified if Amazon will offer its benefits and allow the app to be released.)
There is a clear flaw in Amron’s view: Sales and resales are your preferred options on Amazon.com. Instead, the company has been working on sales since 2011. But the categories of products that can be sold are minimal — consider Echo devices, smart readers, Bluetooth speakers and headphones, and mobile phones and game consoles from select manufacturers. Payment comes as an Amazon gift card, so customers can purchase more on Amazon. Tools that are not suitable for business involvement can be sent for recycling.
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