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Trump’s Failing Blog Shows He Was Just Crying Instantly

Former President as well former “king of social media” Donald Trump decided this week to Close his one-month blog, due to stressful reading. According to a analysis by The program of Washington Post, Activities on Twitter and Facebook and the blog, From Donald J. Trump’s Desk, dropped from a peak on the first day of at least 159,000 to less than 30,000 on the second day, and have not exceeded 15,000 daily connections since then. Trump is reports to choose to close the blog because he believes that less reading has made him look younger and useless.

How is it possible that a man who ruled over 80 million followers on Twitter before being banned, and remained a major figure in Republican politics, has released a blog that is now illegal in the media? According to Forbes, Trump’s blog was making cars less than a Petfinder petrol station and a food page Eat This Not This.

The answer to the inefficiency lies in the intricacies of how online things work today and how the audience has come to participate in online content. Most of us who read the media have already noticed “Push” media and “pull” media. Television kits are a well-known way to do the “push”, in which several streams of material are sent to a user’s device without the slightest effort required by the user, simply by removing the channels. In contrast, the internet was originally a “pull” approach, where the user needed frequency to find what they were looking for. Search engines and knowing how to run them were very important to finding the most relevant content on the internet. While TV was a “residual” option for “non-existent” users, the internet, we were he said, was a lean medium, while users were “active.” While these generalizations are not over, the differences are significant in considering why Trump’s blog has failed miserably.

On a highly fragmented site, with millions of pages to choose from, automotive construction becomes a challenge. This is why the founders of the first pages spent millions of dollars on splashy Super Bowl Promotion on tired, old-fashioned television, especially using a promotional program to inform and encourage people to take what they have online.

Then the radio helped change the net from the pull pull to the connector. The fact that platforms such as Twitter and Facebook engage many users, initiate cross-sectional stories, and create more transparent ways to engage and acknowledge the content of these articles, has become an important way to engage online interest. Users switched, or modified, from active researchers to inactive readers, and clicked on whatever their friends, relatives, and platforms put in front of them. This made it even more important “If the story is important, I’ll find it.” Surprisingly, in what started as the quintessential pull of the medium, media users had reached a little more than ever in their popularity. The leaning “potato” leaned in impartially “Mobile phone zombie.”

The failure of Trump’s blog tells us that even the most popular type of politics that forms the basis of Trump’s support is based on his use of social media, which traditional blogs, not affiliated with social media to create algorithmic amplification, cannot find part of what they do. on the internet that one tweet can accomplish. Even ordinary people in a group can’t get out of the reliance on a platform that promotes online audience distribution. If Trump’s blog can’t get carried away without direct linking to audience viewing tools, then nothing can.

The failure of Donald Trump’s blog is another powerful sign that the platform giants are the ones we eat. But it is a reminder that we have a responsibility to freely donate this power to them, and to actively embrace the type of internet on the pull. In the end, we can look back at the failure of Trump’s blog as a last resort, firmly established in the original box of the internet and the idea of ​​the “user” of the internet.


WIRED thoughts publishes articles by external donors who represent a variety of ideas. read more Pano, and see our submissive approach Pano. Send op-ed on mind@wired.com.


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