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In Apple’s Battle for Developers, Users are the Most Diverse


Apple and Google representatives were recently arraigned before a parliamentary anti-graft tax lawsuit. Apple, in particular, has been fired, as it has turned to developers who have made the platform a priority, and consumers are paying the price. For example, the partner company Match confirmed that the App Store fines are the only ones of its kind. Spotify shared how Apple fines forced them to raise prices for consumers when Apple launched an advertising program, Apple Music. And Tile said Apple used its platform to disrupt Tile products and set up Apple AirTags competitiveness system.

Lawmakers and regulators around the world are recognizing it. The European Commission has recently announced that it considers the App Store principles to be competitive and wants to improve. Australian authorities have made similar comments in an interim report released last month. And Apple’s performance in the software distribution market has been reviewed in its Epic Games trial.

These programs not only harm the developers of their programs as well IOS 1.65 billion mobile phone users all around the world. When Apple demands 30% of developers’ profits, it limits their ability to provide new and innovative experiences to customers. And by preventing manufacturers from connecting with their customers through their apps, consumers have a natural app that fails to put their needs first.

Apple’s commitment to privacy and security benefits users, but Apple often says its App Store rules are essential for these requirements when they are not. For Mac computers – which, by Apple’s approval, are secure – there is no limit on third-party app stores or paid versions. Although apps could be installed from outside the App Store to the iPhone, they could not track the location of the camera or authorization without permission. Mobile devices protect users more than the App Store, and apps installed in other retailers may be cheaper or have more functionality, but they can benefit from the same security. On the contrary, despite Apple’s bluster, the iOS store has a lot to offer cheating and deception.

In the meantime, apps and legitimate apps are backed up by Apple’s failures, which makes people a real problem. Earlier in the Covid-19 epidemic, Apple made it difficult for users to pay teachers and educators who were forced to move their classes online by demanding that they cut 30% of their earnings before making temporary payments.

Last year, the popular exercise program (and Coalition for App Fairness) Down Dog tried to offer customers the opportunity to download the app to try it for free before going to the subscription system. The company did not want to charge users at the end of the trial, hoping to avoid forcing them to eliminate the frustration, or trying to get a refund for forgetting the ban. Apple refused to allow changes to the app until the company agreed to charge users only.

And users of music, dating, or other subscription services do not realize that they pay more for their membership because they subscribed through the iPhone app instead of directly to the company. Unfortunately, Apple does not allow these service providers to connect with their customers through their app, which can help millions of consumers save money each month and find better service.

Serious damage has nothing to do with developers and users who are supposed to be working to ban Apple – and apps and services that aren’t available because store rules make them impossible.

Other major reformers, such as those who testified in the Senate last month, are able to speak. But there are many others who are afraid to do so for fear of retaliating against Apple. This makes it even more noticeable if small producers are forced to keep talking, as threats to their business may arise.

There are clear steps that can be taken to address this problem and make users and developers stay ahead of the curve. No app should be banned from sharing because it wants to provide a better way for users to pay or because it competes with favorite apps on the platform. Special offers such as Apple, such as background functions for any software, it is not enough.

Customers should also be allowed to use their software from wherever they can meet their needs. These features are possible without putting users at risk, and if they have to compete, Apple, Google, and other platforms can recommend that their app keep it safe for all consumers. and makanga.


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