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Champagne is seen as a gradual decline and the need for a fee increases prices

Older champions such as Dom Pérignon 2008 and Krug 2000 have risen in price this year, surpassing the global shareholding, as the rich hunt for a return to previously neglected financial classes.

Champagne prices rose 33.7 percent in the first 11 months of this year, according to Liv-ex’s Champagne 50 index, which performed well each year. This compares with the profitability of the FTSE All World stock index at about 15 percent per annum so far. More than half of champagne profits this year came from a sharp increase in October and November alone.

“It’s been amazing,” says Justin Gibbs, co-founder of Liv-ex, an online wine exchange. “The market is torn apart.”

“Champagne history is like money. He has not been very good, he always went up to 8 to 10 percent a year.”

Grape Champagne has for many years been making a lot of money in the fine wine market. Wine matures with champagne houses and is released to drink. Because of their traditional role as a traditional beverage, they are usually eaten within a few years of release.

This has led to a steady supply of supply and, as always required, a pricey shift, as opposed to high-quality Bordeaux or Burgundy wines, which have been stored for years and occupy a well-developed secondary market.

But rising demand and shortages this year have combined to keep champagne prices high. Demand has diminished as a result of the growing interest among local and local wine sellers, with the help of the rise of so-called Grower Champagnes – a talented wine made by the same person who grows grapes.

The recent arrival of the market in late 2008 and the “special” grapes of 2012 have attracted the attention of consumers, according to Justin Knock, wine director at Oeno Group. Demand has also grown exponentially in the US, where many wine buyers have benefited from significant profits in their areas during the coronavirus epidemic.

Giving, meanwhile, has been solid. Last year the champagne business idea to reduce production during the epidemic, followed by a poor harvest this year due to frost and mildew, has made little production, which could mean that champagne homes will use the old harvest. .

One of the most sought after items this year is the 2002 Salon, which rose 80 percent in price to $ 10,000 on 12 bottles, according to Liv-ex. Louis Roederer’s Cristal Rose 2008 rose 60 percent, Dom Pérignon 2008 rose 46 percent and Krug 2000 jumped 62 percent.

And while they are known to be expensive, the old champagne has also benefited from a profitable search for wine retailers, say industry experts. Although the rare Perrier Jouët 1874 bottle may have sold for nearly $ 43,000 at the Christie market this month, many old-fashioned champagne buy only a small portion of the expensive Bordeaux or Burgundy brand, making them attractive to interested wine sellers. variety.

Tom Gearing, chief executive of the £ 300m-in-asset Cult Wines, said the champion once served as a “best wall” for customers because it acted differently from other wine components.

Over the past two years, Gearing, who was previously the last of the UK nation’s Student, has been adding a section that advises clients to grab champagne, promoting wines such as Taittinger’s Comtes de Champagne and Dom Pérignon. But, when buyers come to the market and the champagne houses impede sales, finding back-to-back purchases has become more difficult.

“We love Champagne as a region,” he said. “The problem is always getting enough wine.”

Laurence.fletcher@ft.com


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