Yes, Apple did the smartwatch market has been launched right now. No one can touch them when they arrive market share. Not Samsung. Although Google.
But while the two companies are taking part in integrating tools with their new Wear OS (now easier Wear it), in an attempt to eliminate Apple, Tag Heuer was determined to follow his creative methods smartwatch for people who rely on long-term cultural values. So far, so good.
Now, thanks a lot to the CEO of the brand Frédéric Arnault for being such an active player, Tag has ruined it Connection wear in Super Mario short-sleeved smartwatch ($ 2,150, available July 14), full of plums with animations built into various sections of its UI.
While such a drive may seem like an incomprehensible alliance of the Swiss national elite, there are very few things at play here. The first is that the recent years of modern sports are 35, older than most people would think, and this is intertwined with that of the middle class, which is also old-fashioned. Second, digital watches decorated with computer games are not new. In the meantime, if you have a $ 17,000 extra, you can download RJ’s Moon Invader Inheritance Pope’s watch.
Third and probably the main reason for this Tag X Nintendo game is the same Arnault. In just 26 years, the son of Bernard Arnault, who was briefly won by Jeff Bezos to become the richest man in the world in December 2019 as chairman of LVMH, is the largest watchman in Switzerland. Before taking a top job at Tag, he joined the company in 2017 to oversee the development of the connected Smartwatch, and remains his son.
Using a potential consensus, Arnault began negotiating with Nintendo about the merger service two years ago when he was leading the merger segment. “It was my idea to connect with Nintendo,” says Arnault. “I love Mario. Play Mario Kart and my brothers? It really does happen. We found that combining other sports to be strong on Connectivity, which is something that is supposed to have an impact on people’s morals and lives, was necessary. And instead of trying to make it our own, it made sense to find a friend. ”
Also other drawings on the New Connection, such as graduating bezel, push buttons, and crown logo, filled with the familiar color of Mario’s red cap, the ‘M’ inscribed on the strings, and Super Mushroom, Flute, and Super Star in place of 3, 6 and 9 o’clock, two types of Heuer 02 guard face were designed for this type. One uses the red and cloud of Super Mario, the other the more traditional form with a reddish tinge.
But fans can be drawn to Mario’s animated videos that open up when you hit the gym all day. Graphics play when you hit 25, 50, 75, and 100% of your daily statistics, which Tag says is inspired by the Easter eggs.
For now, Mario’s connected face just comes pre-installed on TAG Heuer linked to Super Mario Limited Edition, but Tag is considering making it available on other Connected models at some point.
Claiming that Mario mashup is the longest segment for Tag brand customers, Arnault is adamant. “I believe, it was dangerous. It also fits in well with what we want to say to commercials. A connected watch is a digital device, and we agree with the digital image,” he says.
The story first appeared WIR UK.
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