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Amazon shares are rising sharply with Prime Price Rates and Rates from the Cloud

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Amazon sales plunged into temporary sales on Thursday after the company announced a 17 percent increase in the price of its popular membership program.

Encouraging share profitability was a benefit promoted by its cloud computing segments and the sale of Rivian electric car maker.

Wall Street was impressed by the Prime Minister’s announcement and the release of its revenue, which saw Amazon share price increase by 15 percent over short-term sales. This followed a decrease of about 8 percent on trading day, as technical stocks were held by the regulated jumping in the sections of the owner of Facebook Meta.

If interest rates rise, then there will be a one-day stock price hike from October 2009.

Amazon said Thursday that the rise in Prime membership rates, from $ 119 to $ 139 a year, was due in part to a rise in “pay and travel expenses” on its networks.

Brian Olsavsky, chief economist, said Amazon saw an increase in the number of employees due to Omicron’s diversity of coronavirus. Sometimes you pay two or three times an hour.

Citing similar comparisons, he predicted lower than expected sales between $ 112bn and $ 117bn in the current sector. Wall Street was expecting a sell-off of over $ 120bn.

The rise in Prime membership rates is set to begin for US customers later this month, or in March for existing members. It is the third increase since Amazon launched Prime in 2005.

The company has not said anything if it wants to raise prices in other global markets. In the fourth quarter of last year, revenue from Prime membership was $ 8.1bn, up 15 percent annually.

One former Amazon official described the price of Prime as a “risky” way to make markets more difficult for consumers.

“Amazon has a lot of results online, it has Prime Video and Alexa and all the features that are associated with Prime membership,” said Guru Hariharan, head of ecommerce management platform CommerceIQ. “But this is starting to test stress.”

Hariharan said CommerceIQ data on the thousands of retailers sold on Amazon shows a 9 percent price increase in December 2021 compared to last year.

Amazon’s findings show significant growth in cloud computing, with Amazon Web Services reporting 40 percent annually. Without the plant, it would send a loss of $ 1.8bn.

The total revenue of $ 14.4bn also included pre-tax profit of $ 11.8bn from sales in Rivian electric car companywhich became public at the end of last year.

Current revenue was in line with Wall Street expectations, up 9 percent during the same period last year to $ 137.4bn. Operating costs declined sharply due to increased staffing and other Covid-related challenges, down 49 percent immediately in 2020 to $ 3.5bn.

Amazon added 140,000 employees at the time, and now has 1.6mn employees worldwide, including motorists.

“As we expected on vacation, we saw high prices due to low employment and falling prices, and this continued until the first quarter due to Omicron,” said Andy Jassy, ​​chief executive officer. “Despite these long-term challenges, we continue to be optimistic and happy with the business as we emerge from this epidemic.”

For the first time, Amazon released its advertising revenue, which in recent years was the second largest for AWS, an increase of 32 percent annually to $ 9.72bn, generating revenue at $ 31bn per year.

Amazon said Apple’s secret change did not go unnoticed, unlike Facebook, which said it did lost about $ 10bn in money as a result.

“The opportunity for brands to engage with customers across Amazon has not changed,” said Dave Fildes, director of Investors.

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